Privacy Policy

01Who we are

This website, elevate-smg.com, is operated by Holding SMG LLC, doing business as Elevate (“Elevate”, “we”, “us” or “our”). Elevate sells digital toolkits (video tutorials and templates) for car detailers.

This Privacy Policy explains what personal information we collect when you visit our website, fill out a form, book a call or communicate with us by email, phone or SMS, how we use that information, and the choices and rights you have.

For residents of the European Economic Area, Switzerland and the United Kingdom, Holding SMG LLC is the data controller of your personal information.

02Information we collect

Information you give us

When you complete our contact form, purchase a product, contact us, or create an account, we may collect:

• Full name
• Company or center name
• Email address
• Phone number, including mobile number
• Order and payment information when you purchase a product: items purchased, amount, date, billing address and the last four digits of your card. Full payment details are collected and processed directly by Stripe, not stored by us
• Information about your detailing activity that you choose to share with us
• Your SMS consent status and the date, time and source of that consent
• Any other information you choose to send us

Information collected automatically

When you visit our website, we and our service providers may automatically collect technical information such as your IP address, browser type, device type, pages visited, referring URL and the date and time of your visit, using cookies and similar technologies (see section 6).

03How we use your information

We use personal information to:

• Respond to your requests and schedule a call back when you request one
• Process your orders, deliver your access to the toolkit and provide customer support
• Provide, manage and improve our products and services
• Send you appointment confirmations, reminders and service-related messages by email, phone or SMS (with your consent for SMS)
• Send you marketing communications by email, where you have consented or where the law otherwise allows (we do not send marketing text messages)
• Operate, secure and analyze the performance of our website
• Comply with legal obligations and enforce our terms

Where the GDPR or Swiss law applies, we rely on the following legal bases: your consent (for example, SMS and marketing messages), the performance of a contract or steps taken at your request before entering into a contract (for example, purchasing a product or requesting a call back), our legitimate interests (for example, running and securing our website), and compliance with legal obligations.

04SMS / text messaging

If you provide your mobile number and opt in, Elevate may send you customer care text messages related to your inquiry, such as confirmation that your information was received, scheduling of your call back, reminders, and customer support. We do not send promotional text messages.

• Consent: Consent to receive text messages is not a condition of any purchase or service.
• Message frequency varies depending on your interactions with us.
• Message and data rates may apply according to your mobile carrier plan.
• Opt out: Reply STOP at any time to unsubscribe. You will receive one final message confirming your opt-out, and no further messages will be sent unless you opt in again.
• Help: Reply HELP for assistance, or contact us at roland@elevate-smg.com or +1 (305) 464-4211.
• Carriers are not liable for delayed or undelivered messages.

05How we share information

We do not sell or rent your personal information. We may share personal information only in the following limited cases:

• Service providers that perform services on our behalf, such as website hosting, email delivery, scheduling, customer relationship management, analytics and messaging platforms (for example, Stripe for payment processing, our online library platform for toolkit access, and Twilio for SMS delivery). They may use your information only to provide those services to us and are required to protect it.
• Legal requirements: when required by law, court order or governmental request, or to protect the rights, property or safety of Elevate, our clients or others.
• Company transfers: in connection with a merger, acquisition or sale of all or part of our company, subject to this Privacy Policy.
• With your consent or at your direction.

06Cookies & analytics

We use cookies and similar technologies that are necessary for the website to function and, where permitted, to understand how visitors use our site and to measure the performance of our campaigns. You can control or delete cookies through your browser settings. Where required by law (for example, in the EU), we will ask for your consent before setting non-essential cookies.

07Data retention

We keep personal information only for as long as needed for the purposes described in this policy: for prospects, generally up to 24 months after our last interaction; for clients, for the duration of our relationship and afterwards as required for legal, tax or accounting purposes. Records of SMS consent and opt-out are kept as long as needed to demonstrate compliance. We then delete or anonymize the information.

08Security

We use reasonable administrative, technical and physical safeguards to protect personal information against unauthorized access, loss, misuse or alteration. No method of transmission over the internet or of electronic storage is completely secure, so we cannot guarantee absolute security.

09Your rights

Depending on where you live, you may have the right to:

• Access the personal information we hold about you
• Correct inaccurate information
• Request deletion of your information
• Object to or restrict certain processing, including direct marketing
• Receive your information in a portable format
• Withdraw your consent at any time, without affecting processing carried out before withdrawal
• Not be discriminated against for exercising your rights

United States residents (including California and other states with consumer privacy laws): we do not sell or share personal information for cross-context behavioral advertising as those terms are defined by applicable law.

EEA, Swiss and UK residents may also lodge a complaint with their local data protection authority (for example, the CNIL in France, the APD/GBA in Belgium or the FDPIC in Switzerland).

Canadian residents may contact the Office of the Privacy Commissioner of Canada or their provincial privacy authority.

To exercise any of these rights, email us at roland@elevate-smg.com. We may need to verify your identity before responding, and we will respond within the time required by applicable law.

10International transfers

We operate in France, Belgium, Switzerland, the United States and Canada, and our service providers may be located in other countries, including the United States. When we transfer personal information from the EEA, Switzerland or the UK to countries that do not offer an equivalent level of protection, we rely on appropriate safeguards such as the European Commission’s Standard Contractual Clauses or other lawful transfer mechanisms.

11Children’s privacy

Our products are intended for adults and are not directed to anyone under 18. We do not knowingly collect personal information from children. If you believe a child has provided us with information, contact us and we will delete it.

12Changes to this policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new “Last updated” date. If we make material changes, we will take reasonable steps to notify you.

13Contact us

For any question about this Privacy Policy or our data practices, contact: